simple_life_app · 2 дня назад
Position: Senior Programmatic Manager (Taboola)
Company: Simple Life App.
Work format: Full-time | Remote.
Salary: to be discussed during the interview
We are Simple Life — the #1 AI-powered health coaching app helping adults lose weight and build healthier habits without stress or extremes. Simple has 17M+ downloads, 300K+ 5-star reviews, and a global team building a product with real impact.
We’re looking for an experienced Senior Programmatic Manager to help scale our paid media efforts across native channels.
WHAT YOU’LL DO
• Plan, launch and optimize programmatic campaigns across native and display channels.
• Own and scale campaigns on Taboola and other native/content discovery platforms.
• Work with sources such as NewsBreak, Outbrain, Revcontent or similar platforms.
• Build structured creative testing frameworks for hooks, formats and messaging.
• Analyze campaign performance and identify opportunities to improve the funnel.
• Collaborate closely with Creative and Analytics teams.
• Test and iterate on ad content to improve performance.
• Identify new inventory sources and audience opportunities to scale reach.
• Manage budgets effectively and work towards CPA and ROAS targets.
WHAT WE EXPECT FROM YOU:
• Proven hands-on experience managing programmatic campaigns.
• Strong Taboola experience is a must.
• Experience with NewsBreak, Outbrain, Revcontent or similar native/content discovery platforms is a strong plus.
• Strong experience with creative testing, including A/B testing, multivariate testing and creative performance analysis.
• Analytical mindset and confidence working with performance reporting.
• Ability to optimize campaigns across the funnel.
• Experience managing budgets and hitting CPA/ROAS targets.
• Self-starter mindset and ability to work in a remote, fast-paced environment.
• Strong ownership and focus on business impact.
Apply here: https://jobs.simple.life/jobs/7512385-senior-programmatic-manager