Middle Product Designer (UX/UI), B2B SaaS | WineSpot AI (Figma)

The Senior Product Designer plays a pivotal role in shaping complex, system-level design solutions that elevate user experiences across Flo’s app. Working within the User Centric stream on a 0→1 product initiative, this role combines deep expertise in interaction design, systemic thinking, and visual craft with the ability to architect scalable frameworks and influence product direction.

A key focus is the Virtual Clinic - an initiative aimed at closing the loop of care in female health by connecting tracking, insights, consultations, and follow-ups into one seamless experience within Flo.

As a senior individual contributor, the Senior Product Designer tackles the most challenging design problems, sets the quality bar for the team, and ensures designs are accessible, inclusive, and emotionally resonant. They collaborate across product, engineering, research, and content disciplines, raising craft excellence and contributing significantly to Flo’s overarching design vision.

Your Experience

Must have:

• 7+ years of professional experience designing mobile applications.
• Portfolio demonstrating systemic design, advanced interaction design, motion and micro-interaction expertise, and measurable product impact.
• Experience creating scalable frameworks, contribution to design systems, and interaction models.
• Proficiency in Figma and advanced prototyping tools (e.g., Protopie).
• Strong communication and presentation skills; ability to distill complex ideas into clear narratives and influence stakeholders.
• Deeply collaborative, with experience mentoring and raising the craft bar for design teams.
• Commitment to accessibility, inclusion, and ethical design practices

Nice to have:

• Experience in AI/LLM-powered design exploration.
• Experience working in health tech or regulated industries

What you'll be doing

You'll be responsible for:

• Lead complex design projects (0 → 1), creating scalable frameworks and systems that support growth and innovation.
• Translate ambiguous product and data challenges into clear, compelling, user-centred experiences.
• Design features, e2e flows, and experiments that align with user needs and business goals (e.g., engagement, retention, etc.).
• Produce prototypes and high-fidelity mock-ups using Figma or other prototyping tools.
• Collaborate closely with product managers, engineers, researchers, and content designers to deliver cohesive solutions.
• Mentor and support other designers through feedback, craft guidance, and knowledge sharing.
• Advocate for emotionally intelligent, ethical design and ensure accessibility standards are upheld at every stage.

You'll be measured on

• Deliver complex design initiatives that significantly improve user engagement, retention, and user satisfaction outcomes.
• Raise team capability and craft standards by mentoring peers and contributing to a culture of design excellence.

#LI-AJ1 #LI-Hybrid

Senior Product Designers at Flo play a pivotal role in shaping complex, system-level design solutions that elevate user experiences across the Flo app. This role combines deep expertise in UX thinking, interaction design, systemic thinking, AI tooling and visual craft with the ability to architect scalable frameworks and influence product direction. 

As a senior individual contributor, you will be tackling the most challenging design problems, setting the quality bar for the team, and ensuring designs are accessible, inclusive, and emotionally resonant. You will collaborate with product, engineering, research, medical, legal and content disciplines, leveraging high-fidelity prototypes to drive critical business decisions, raising craft excellence, and contributing significantly to Flo’s overarching vision.

Your Experience

Must have:

• 8+ years of professional experience designing mobile applications.
• Portfolio demonstrating expertise in systemic design, advanced prototyping skills, micro-interactions, and the ability to architect solutions with measurable product impact.
• Experience creating scalable frameworks, contribution to design systems, and interaction models.
• Proficiency in Figma and advanced prototyping tools (e.g., Protopie).
• Experience using motion and animation tools (e.g., Lottie, Rive, After Effects).
• Experience leveraging AI/LLM tools to accelerate design exploration and streamline concept validation (e.g., Claude, Vercel).
• Strong communication and presentation skills; ability to distill complex ideas into clear narratives and influence stakeholders.
• Deeply collaborative, with experience mentoring and raising the craft bar for design teams.

Nice to have:

• Experience designing gamified or behaviour-change-driven experiences.
• Experience working in health tech or regulated industries

What you'll be doing

You'll be responsible for:

• Lead complex design projects (0 → 1), creating scalable frameworks and systems that support growth and innovation.
• Proactively tackle complex and ambiguous challenges, defining requirements and prioritising the most impactful workstreams to deliver clear, compelling, user-centred experiences.
• Design features, e2e flows, and experiments that align with user needs and business goals (e.g., engagement, retention, etc.).
• Produce high-fidelity prototypes and mock-ups using Figma or advanced tools, strategically utilising AI to streamline the concept-to-validation process.
• Develop and evolve interaction models, motion principles, and visual systems that scale across teams and inspire adoption.
• Collaborate closely with product managers, engineers, researchers, and content designers to deliver cohesive solutions.
• Proactively mentor peers, junior designers, and non-designers, providing actionable feedback and upskilling guidance to raise the overall craft bar.
• Advocate for emotionally intelligent, ethical design and ensure accessibility standards are upheld at every stage.
• Be a key contributor to our design system, ensuring accessibility, inclusivity, and scalability in all outputs.
• Integrate AI tools into day-to-day work.

What you'll be measured on:

• Deliver complex design initiatives that significantly improve user engagement, retention, and user satisfaction outcomes.
• Strengthen Flo’s design systems, frameworks, animation and motion principles to enable scalable, high-quality design across teams.
• Raise team capability and craft standards by mentoring peers and contributing to a culture of design excellence.

#LI-AJ1 #LI-Hybrid

About the Role

As an Associate Product Designer at Securiti Sciences, you will enjoy being part of a proficient, motivated team of Product Managers, Product Designers, and Engineers. In this role you’ll get to identify and assess user needs and opportunities, develop concepts, structure interactions, design user interfaces and other touch points. If you don’t already possess the necessary abilities and tools, you can look forward to learning about them through senior members of our design team.. 

Responsibilities: 

• Your primary responsibility will be to work as part of a cross-functional team of engineers, product managers, and designers, building large, complex digital products 

• Contribute to the product design process 

• Find simple solutions to complex user pain points, constantly improving how things work 

• Find a fine balance while delivering on business requirements, technical limitations, time constraints and user needs

• Work in all parts of the user experience design process, generalizing when necessary
  
  
• Identify and assess product needs and opportunities, develop concepts, structure interactions, design user interfaces and other touch points

Experience & Skills: 

• At least 1 year of professional experience as a creative designer or content creator 

• Preferably a bachelor’s degree in Graphic Design, Communication Arts, Computer Science, or a related discipline 

• Proficiency with designing and prototyping tools e.g. Figma, Adobe XD 

• Agency, large consultancy, or product company background a plus 

• Building products with data visualization a big plus 

• Strong conceptual ability - mindful with the ability to be open to suggestions, incorporating input from others to improve product quality, drive towards completion and attain organizational buy-in. 

• Ability to change course/direction on projects at a moment’s notice; ability to reprioritize tasks and timelines 

• Ability to work well under pressure and sometimes tight deadlines 

• Ability to work independently and to prioritize responsibilities, multi-tasking 

• Detail-oriented, with superior communication and organizational skills 

• Be enthusiastic about being an ambassador for the company’s vision through informational storytelling within our product 

What You’ll Get 

• Competitive compensation package
  
  
• Comprehensive health and wellness benefits
  
  
• Professional development opportunities